The renowned apparel retailer Bonmarché is headquartered in Wakefield, West Yorkshire, England. Singh Chima founded the company in 1982, and it has expanded tremendously over the years to become a division of Purepay Retail. A wide variety of items, including outerwear, swimwear, lingerie, casual clothing, and formal attire are among Bonmarché's best-known offerings. The product line, which is made to fit a wide range of sizes with a focus on apparel tailored expressly for persons of larger dimensions, demonstrates the brand's dedication to inclusivity.

The brand's history began when Parkash Singh Chima, its creator, opened a door-to-door clothes shop. In 1985, the first Bonmarché store debuted in Doncaster, ushering in a retail business that has now expanded to more than 300 locations. The brand's strong turnover of more than £200 million reflects its success. Although its ownership has changed throughout the years, Bonmarché has remained dedicated to offering high-quality, reasonably-priced clothing.

2007 saw the introduction of a line by Bonmarché and David Emanuel, the legendary co-creator of Lady Diana Spencer's wedding gown. This partnership demonstrates the brand's dedication to making high-end clothing accessible to regular women. To maintain its status as a go-to location for inexpensive, fashionable, and inclusive clothes, Bonmarché continues to innovate and broaden its product offers.