A renowned British high-street clothes retailer known for its superb selection of suits, shirts, and outfits is Ted Baker. In Glasgow, Scotland, Ray Kelvin founded the company in 1988 and gave it the name of his self-described alter persona, an "intrepid aviator, an all-around sportsman, and the consort of princesses and Hollywood beauties." With more than 500 stores and concessions worldwide, Ted Baker has developed into a recognised global brand over time. Authentic Brands Group currently owns the business after purchasing it in October 2022.

Beyond garments, the business also sells ready-to-wear accessories, home goods, and shoes. With independent stores in the UK and concessions in John Lewis Partnership and House of Fraser stores, Ted Baker has established a major presence on the high street because of its distinctive aesthetic and high-quality items. With stores and outlets in Europe, the United States, Canada, Australia, Asia, South Africa, and the Middle East, the brand also has a significant international presence. To keep its position as a pioneer in the fashion industry, Ted Baker expands and innovates constantly.